Title | [Insurance Journal] Insurance Training Institute, Dunami-Children and Future Foundation to Operate ‘2025 Jangbogo Economic School’ for Elementary and Middle School Students | ||
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Name | knf | ||
Date | 2025-06-30 | Hit | 44 |
[25.06.20] ![]()
The Insurance Training Institute (President Ha Tae-kyung) announced on June 20 that it will begin full-scale operation of the ‘2025 Jangbogo Economic School’ for about 2,900 students from 18 elementary and middle schools in the Seoul metropolitan area in partnership with Dunamu and the Children and Future Foundation.
The economic education will be conducted in a way that combines generative artificial intelligence (AI) with real-life-centered, problem-solving classes, and is expected to have a practical effect on improving students' economic thinking and creativity.
The Jangbogo Economic School, a youth economic education program developed by the Insurance Training Institute in 2021, has been sponsored by private companies such as Dunamu and has attracted attention for its hands-on economic classes, with more than 15,000 students in four years.
“Through corporate sponsorship and the institute's educational content know-how, Zhang Bao Economic School has been innovating its educational topics and methods every year,” said Ha Tae-kyung, director of the institute. “We hope that our children and young people will use generative AI to unleash their imagination.”
This year's course is characterized by the active use of generative AI in every lesson to enhance learning and immersion.
Students will have a “dual-brain” experience, combining their own ideas with AI's information processing capabilities to produce tangible results.
For example, in one class, students research Tteokbokki Alley to analyze the customer base, competitors, and sales strategy, while AI visually creates menu board images and brand stories based on the research.
In this way, AI becomes more than just an assistant, but an actual learning companion.
The Zhang Bogo School of Economics in 2025 will consist of seven subjects, each of which can be customized according to grade level and educational conditions.
For elementary school students, classes such as “Let's sell my favorite Tteokbokki,” where students learn entrepreneurship concepts through commercial area analysis, or “Finding Hidden Marketing in Everyday Life,” where students design their own marketing strategies, are of high interest.
For middle school students, the course explores the space economy with the theme of “Building a New City on Mars,” which involves students designing an entirely new civilization by considering the political, economic, and technological elements of a future city.
In addition, Zhang Bogo School of Economics is designed to make economic concepts more realistic for students through real-life topics such as product display, digital finance, YouTube economy, consumer finance, and space economy.
Each class offers exciting hands-on learning experiences, such as designing sales strategies using AI, planning financial products, analyzing YouTube's revenue structure, diagnosing pocket money spending patterns, and even designing a city on Mars.
The program is designed by the Insurance Training Institute and co-sponsored by Dunamu and the Children and Future Foundation, with the long-term goal of expanding nationwide and establishing an AI convergence economic education model.
The institute released a commemorative photo of the sponsorship of Zhang Bogo Economic School with CEO Lee Seok-woo and Director Ha Tae-kyung, emphasizing that the institute is contributing to the creation of social value through public-private collaboration.
The Insurance Training Institute plans to analyze the effectiveness of AI-based economic education based on data on future educational outcomes, diversify the model of economic and financial education for youth, and gradually expand the number of participating schools and regions. |